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Chicken case study blog task:

Funding:

1) The budget for chicken was £110,000

2)Joe Stephenson raised the money for the film by rich contacts and investment by individuals through the BFI film fund which uses the national lottery to fund the film.

3)The budget for the chicken compares to a Hollywood funded British blockbuster as it was very limited in terms of the money and locations that were used within this film where as films like Paddington have a higher budget and used more different types of locations within the film as they
had more access to certain things because the budget limit was higher.

4)The BFI film fund is the British film fund institute which is a charitable organisation which helps to promote and preserve film making in the United Kingdom.

5)This film failed to secure funding from the BFI Film fund because the film was based on a low budget and it was harder to see whether the film industry is accessible in this case.

Product

1)The difficulties the film had during the production was that because the film was mostly using external locations it means that the weather and lighting would have caused  major issues within this film as it meant they were not able to film.

2)the film took 19 days to shoot.

3)The scenes that were difficult to film were the external shots within this film.

Distribution:

1)The film failed to secure a distribution deal in first 2014 because it had a low budget and there was no sign of profit being made.

2)The Film chicken featured in Edinburgh film festival, Busan 20th international film festival, New Hampshire film festival, palm beach international film festival, Julien Dubuque International Film festival.

3)Film festivals are effective in promoting the film because it helps maintain democracy within the media and you can get more complex information about the film and inspires the guests that attend.

4)Chicken was released on the 20th of may in 2016.

5)I think that MUBI chose this film to feature in the their service because they wanted to promote the social realism aspect as MUBI has many educational shows and the audience is relatively middle class.

6)Film4 was a good choice to premiere this film because its a channel that is consumed within the media much more than other channels and shows Art house films. Which means that it would be a good way of getting a larger audience interested to watch it.

7)The film will be released on iTunes and other on demand services in USA and Canada in 2018.


Promotion:

1)The trailer suggests that this film focuses on a character who identifies with animals who is living a hard life and gives the audience a perspective of social realism giving the audience viewpoint of reality and indication of this working class life.
2)The synergy between the trailer and the film poster is that it uses review quotes to promote the film and various other aspects such as making strategies to make connections between other ways of promoting the film.

3)I think review quotes from Mark Kermode is significant because he is a well know Film Critic.

4)The chicken twitter account maintains interest for the film because people's tweets show how popular this film has got and there are various recommendations made which influence others to see this film. Furthermore the fact that there are so many posters and trailers posted make it more intriguing for the audience.

5)The twitter account re-tweets the Sam Purkis's review of the film and this intrigues the audience because they would also want to watch it after reading how good it actually is.

6)The Facebook page of Chicken uses various images and videos as it makes the audience a sense of the film allowing them to find out more before watching it as there are various review quotes that are hinting to the audience of how influential it has been. Also the fact that its being promoted through other sites makes it more popular as people can easily order it.

7)The pages that are liked by the Chicken Facebook page are  Cineworld Sheffeild, British independant film awards and we are colony which suggests that the target audience of this film is a niche audience and young teens as it has been promoted in various places outside of London  which shows it is more liable to a niche audience.

8)The celebrities that are mentioned in B good picture companies are Ian Mckellen and Stephan Frears who is a film director they might be highlight as Sir Ian Mckellen is a very well Known actor who many awards and this may make the film be perceived in a positive way.

9)The key purpose of the Films website is to promote the film and get as many people to watch the film and the influence of new technology is that it can be promoted through these social sites like Facebook and Twitter which gets others to find out more about the film.

10)The B good picture company YouTube channel helps to promote the film because it has many video clips that promote the film from UK's trailer and certain scenes that  interest the audience and this could make them watch the film.








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