In this video we have created a sound video which has elements of parallel and contrapuntal as some bits within this video don't match the pictures within it and some do and the music would be very different to also within this video. Furthermore there is also non diagetic sound that it used as a sound track has been aimed to fit in with the video. This will all contribute to how the audience interpret the video and whether they appreciate it or not.
1) What is the purpose of a music video? The purpose is to sell products that are marketed by the music video and audiences gain full access to this. 2) How has the digital age changed the production and distribution of music videos? The digital age has changed the fact that now music videos are available anytime to anyone and audiences are able to gain full access as a result. 3) Which three major record labels are behind VEVO? What is VEVO and why was it created? Sony music entertainment Abhu Dhabi media Universal media group VEVO was made because it provides the official music videos in the UK rather than being provided by a third party it is shared through the advertising revenue. 4) What are the key conventions of a music video? The conventions include movement, narrative, lip syncing, mise en scene, song. performance and intertextuality. 5) How can narrative be used in music video? Give an example of a music video that uses a narrative. Narrative can be ...
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